Releasing a book isn’t like the release of a movie. There’s no early showings, no glitzy debut or parties to attend. More importantly, you can’t sit in the dark and listen to people murmur, laugh or cry. You can’t watch them walk out disgusted halfway through, or applaud at the end. You can’t get up the next day and read in the paper how critics are appalled at your lack of creativity, or how they are putting your name in for awards.
Releasing a book is…different.
You finish it, package it up, and mail it into a netherworld where it disappears without a sound. It is like throwing a stone in a canyon waiting for the echo.